Many towns named Salem dot the United States map—however, the one in Massachusetts hogs the headlines due to the infamous witch trials. Do not overlook the quaint town of Salem, Virginia, which quietly sits in the background. It offers history, antique and boutique shopping, easy access to the Blue Ridge Mountains, and some of the best accommodations and meals we have experienced.
Visit Virginia’s Blue Ridge invited Julie and me to explore the area. We want to share our experiences with you so you can enjoy all the region offers during your vacation.
Because we loved our hotel so much, let’s start with lodging.
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Rowland Hotel
The Rowland Hotel is a 16-room boutique hotel constructed from the shell of the historic Salem Theatre. From the moment we walked into our room, Julie and I knew the place was special. Everything felt so clean, bright, and welcoming. It was cozy yet spacious. Elegance surrounds you from the modern wall art to the luxurious Ritz-Carlton bedding and marble bathroom. We could not help but grin.
Tara Rigatti, General Manager and Operations, and her staff are friendly and helpful, ensuring your stay is comfortable. Continental breakfast items are available in the lobby all day. Conveniently located, the hotel is within walking distance of the quaint town’s shops, restaurants, and the beautiful Roanoke College campus. You are less than a half-hour drive from the famous Blue Ridge Parkway.
Now that you know where to stay, let’s explore where to eat in Salem, Virginia.
Our Daily Bread Bakery and Bistro
The building may appear plain at first glance, but with a red sign, white siding, and blue roof, Our Daily Bread Bakery & Bistro is as American as it gets—a small eatery that delivers big flavors. Fresh bread loaves line shelves just outside a comfortable dining area. Tempting pastries fill the bakery case, challenging you to make a selection.
However, Our Daily Bread is more than a bakery. Traditional breakfast fare like pancakes, waffles, French toast, grits, bagels, eggs, omelets, benedicts, and quiche highlight the menu. If you are in the mood for lunch, you can order a salad, sandwich, or wrap. You will walk away with a happy belly whether you want a pastry with your coffee or a savory meal.
Mill Mountain Coffee and Tea
When traveling, I love searching for local coffee shops. Salem has an excellent one in Mill Mountain Coffee & Tea. It is the perfect place to kickstart your day or to get a caffeine jolt later in the day. The coffee shop carries all the standard espresso drinks and an extensive selection of teas. You have many flavor options to spice up your latte. After sorting through the options list, I ordered a blackberry latte. The tart flavor perfectly complemented the espresso, a delightful combination.
While Julie and I did not order food, we observed many residents with broad smiles enjoying a meal. For a coffee shop, the menu is extensive, offering many breakfast and lunch options. The atmosphere is casual and friendly, and it is easy to see why the locals hang out here.
Mac and Bob’s
Seeing many locals at a restaurant is usually a good sign. That is the case with Mac and Bob’s. On the surface, it is a family-friendly sports bar. Accordingly, Julie and I did not expect to be surprised by the food. We were wrong.
The menu carries a wide range of traditional American pub grub, such as burgers, sandwiches, wings, salads, seafood, steak, and pasta dishes. Over 40 craft beers are poured on tap, and a comfortable outdoor bar is available. The ample food portions and outstanding flavors knock it out of the park.
Julie ordered a salad, trying to be healthy, while I had a calzone. After I informed her it was the best calzone I had ever tasted, she also began eating it. Although we both loved the calzone, we could not finish it. I can see why Mac and Bob’s was voted the best restaurant in Virginia by the Virginia Restaurant Lodging Travel Association.
Olde Salem Brewing Company
After a long day of shopping in Salem or hiking in Virginia’s Blue Ridge, relax with a craft beer and recount the day’s events. Located in a historic building in the heart of downtown, Olde Salem Brewing is the perfect place.
The casual brewery pours a variety of tasty beers, from fruited sour ales to amber lagers. They even partnered with Mill Mountain to create a delicious coffee stout, Blindman in the Dark. Olde Salem has an excellent outdoor seating area with string lights, and it partners with various food trucks to provide tasty options to pair with your brew.
Frankie Rowland’s Steakhouse
Just off the Rowland Hotel lobby, Frankie Rowland’s Steakhouse is convenient for an elegant dinner. However, I do not recommend it merely for its convenience. Julie and I have enjoyed some excellent meals during our travels, but the upscale restaurant served one of our best.
Frankie Rowland’s is renowned for its steaks and pineapple martinis. Naturally, I had to try both. The delightful martini has a subtle pineapple flavor and is light and refreshing. If you have yet to try the drink, I recommend it. I am confident those who have tried it will order it again.
So, let’s get to the real question: How was the steak? I can honestly say it was the second-best steak I have ever tasted. The chef perfectly seasoned and grilled the certified Angus beef. Paired with a glass of Malbec, I savored every bite.
I had Frankie Rowland’s creme brulee for dessert, the best I have ever had. From start to finish, the meal was excellent. Julie and I would gladly revisit Salem to stay at the Rowland Hotel and eat at Frankie Rowland’s Steakhouse. Yes, it was that good!
The restaurant also serves delicious seafood and poultry dishes. If you are not a fan of creme brulee, dessert options include molten chocolate cake, bread pudding, traditional bananas foster, and cheesecake. Julie is a bread pudding fanatic, and she quickly polished off her plate, donning a wide grin.
Charlotte’s Web Antique Mall
Virginia’s Blue Ridge abounds with beautiful forest and mountain scenery, making Salem, Virginia, the perfect place for quick access to natural wonders and outdoor adventure. Downtown Salem has many boutique and antique shops, and I want to highlight our top experiences in the downtown area.
If you enjoy antique shopping, Charlotte’s Web Antique Mall is a must. Exploring toys, signs, glassware, furniture, vinyl records, clocks, pottery, and more will feel like a trip down nostalgia lane. With over 50 vendors regularly contributing new items, you never know what treasure you might discover.
Blue Moon Vintage Mercantile
Creativity takes center stage at Blue Moon Vintage Mercantile with retro and boho styles across an odd mix of goods. You can shop for everything from vintage home decor to hand-crafted items, paint, and eclectic clothing. You will even find a few pet supplies in the store. The enchanting shop promises a fun experience regardless of your interests.
Roanoke College
You may find it strange to see a college on a list of things to do. However, Roanoke College has a beautiful campus with brick sidewalks, sprawling green lawns, colorful flowers, and mature trees. Walking the liberal arts college campus induces a sense of calm, like the comfort of a small town nestled in the Blue Ridge Mountains. Whether you want to learn about the college’s history and traditions or enjoy a peaceful stroll in a beautiful setting, it is worth your time.
Plan Your Blue Ridge Mountain Getaway
Salem, Virginia, offers the perfect mountain getaway regardless of your interests. You can quickly access Blue Ridge Parkway for a scenic drive or its namesake mountains for outdoor recreation. The quaint town harbors many treasures in its antique and boutique shops. Rowland Hotel provides spectacular accommodations, and its accompanying restaurant, Frankie Rowland’s Steakhouse, serves delicious cuisine. You get all the comforts of a small town surrounded by the stunning beauty of Virginia’s Blue Ridge Mountains. Skip the witches and head to Salem, Virginia.
Featured image credit: Miles with McConkey
